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China Oceanic Industry (www.coi.com.cn, COI for short) is China’s leading oceanic industry chain, B2B e-commerce cluster, and chain business resource integration service network. COI, by virtue of professional, authoritative, comprehensive, efficient, and low cost e-commerce services, has obtained a large number of users and a high reliability, and has become a pioneer in the field of oceanic industry service.
China Oceanic Industry (COI for short) has always followed the service philosophy of “Based on the oceanic industry chain and realize mutual marine economy success”: first based on the business opportunity resource integration of the oceanic industry chain, connecting production, supply and demand as well as upstream and downstream services, and realizing main-auxiliary linkage between raw and auxiliary materials; and secondly, based on the operational management of oceanic industry enterprises, providing Open Doc comprehensive services in expert, management, technology, talent, finance, and professional institutes. COI has set foot in the fields and industries of shipbuilding, ocean engineering, yacht, marine transport, coastal tourism, marine environmental protection, modern fishing boat, fishery, offshore wind energy, and many more, servicing more than 100,000 enterprises at home and abroad every year. The company has clearly produced great influence and earned popularity in the oceanic industry. In 2012, COI was awarded the title “China’s Top 100 B2B E-commerce Enterprises”.
The COI’s operator UEI & IBI (www.ueiibi.com) was officially established with approval of the Institutional Reform Office of Beijing Municipal People’s Government (J.Z.T.G.H.  No.16 Document) in 2002, with a registered capital of RMB 32.95 million. UEI & IBI has four office domiciles, respectively located in the Beijing Guolian office building (HQ), Shangdi International Science and Technology Innovation Park, Haidian Jiacheng Office Tower, and Tongzhou Dahan Property Office Building. The company has nearly 1000 employees at different levels. UEI & IBI, since its establishment, has become a high and new-tech enterprise as approved by the Zhongguancun Science and Technology Park (J.K.G.Z. No. 0211008A5344). What’s more, UEI & IBI has been continuously approved as a high and new-tech enterprise (Certificate No.: GF201111002059) in re-recognition for high and new-tech enterprises organized by the Ministry of Science and Technology, Ministry of Finance, and the State Administration of Taxation.
COI’s Stage Objectives
To be the most authoritative, comprehensive and professional B2B e-commerce cluster and chain business resource integration service network in China’s oceanic industry by 2015;
To be China’s leading oceanic industry network group and media organization with a certain international influence, which subordinate subdivided fields will become internationally competitive by 2017;
To be an oceanic industry network group and media group with extensive international influence by 2022.
COI’s Five Major Business Platforms
Industry vertical network cluster
Vertical B2B e-commerce network cluster of nine subdivided industries
Industry media cluster
DM media, mobile phone media, EDM, business Micro-blogging, video, IM (instant messaging), and media cluster of nine subdivided industries
Industry chain business activity
Various services based on industry chain business, including offline supply-demand exchange, main-auxiliary linkage, technology promotion, business investigation, conferences and exhibitions, buyer groups, councils, collaborative alliances, expert network, and professional training, etc.
Industry network marketing
Developing a network marketing strategy and practical course training; providing marketing network construction, search engine optimization, network integration communications, 6S overall solutions, and other technology-related outsourcing services
Industry information and publishing
Providing clients and members with oceanic industry policy, technology, market, supply & demand, project construction, bidding procurement, business listings and other information and data; publishing professional tool books, as well as providing industry research and analysis reports and other data products
COI’s Two Major Strategic Service Platforms
Industry Expert and e-commerce Platform
For different vertical industries, we invite the technical experts, production experts, equipment management experts, and marketing management experts from industrial organizations, research institutes, and companies to join our industry expert database; provide an expert-based e-commerce service network for online technical exchange, seminars, online video symposium, achievement solutions and promotions, specifically focusing on online interaction between experts and companies, with our industry expert online diagnosis, etc.; develop third-party broker expert’s compensable advice by offline manual call center and one-on-one expert assistant, in order to help enterprises solve related problems in the principles of publicity, transparency, efficiency and economics.
Financial Service Platform
Based on the open and contractual union member mode, with different cities and regions as footholds, select and combine various regional and national high-quality financial service organizations, intermediary service agencies, similar financial service organizations, and take city substations and one call center as a basis, to provide medium and small-sized enterprises in different areas with regional high-quality financial supply-demand linkage services and help these enterprises solve financial problems via Butler membership products.
COI’s Six Major Marketing Tools
Qualifications and Honors
◆Ranked 6 in “China’s Top 100 E-commerce Enterprises” and “China’s Best B2B E-commerce Enterprises”, “China’s B2B E-commerce Enterprises”
◆ “High and New-tech Enterprise of Zhongguancun”, and Council Member of the Association of High and New-tech Enterprises of the Beijing High-tech Zone
◆ Most promising high and new-tech enterprise with investment values of Zhongguancun
◆ Well-known Brand of Beijing
◆ Trustworthy Enterprise of Beijing
◆ Advanced private enterprise of Haidian District, Beijing; “Enterprise Information Station” of HaidianAdministration for Industry and Commerce, Beijing
◆ “Excellent Enterprise” awarded by China Association of Enterprises and China Entrepreneur Association
◆ IBI Advertising has won the titles of “National Civilized Unit of Advertising Industry”, “Advanced Unit in Cultural and Ideological Progress of Beijing”, and “Advanced Unit of the Advertising Industry of Haidian District” in six consecutive years
◆Reported by the People's Daily, Economic Daily, China Youth News, Economic Observer, and other major medias